January 2010 Archives - Enrollment Resources | Education Conversion Experts

The Conversion Experts

Archive for January, 2010

Inside the Bottle

by Shane Sparks, Co-Founder I had a typical sales call yesterday: The prospect began the conversation focused on a specific solution they had in mind. “We need more (fill in the blank),” he began. I listened patiently for a few minutes and asked some pointed questions. And then quickly determined that they had many problems [...]

Would You Spy on Your Admissions Staff if you could make a Million Dollars?

When I was a young boy I was in Cub Scouts, the pre cursor to Boy Scouts. One session we made home made periscopes, manufactured from cardboard boxes and a couple small rectangular mirrors. The periscopes were painted inside and out in flat black paint. I was now in possession of a three foot long instrument of stealth. A flat black spying machine just like the sub commanders used in the movie Das Boot.

How 1% Can Translate Into Millions of Dollars

By Gregg Meiklejohn, Co-founder I have a story about 1% and how this esoteric, marginal mathematical digit can represent for schools the difference between mediocrity and excellence, breaking even or being highly profitable.

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