EMScorecard™

“Last Year We Helped our Clients Find Millions of Dollars in Wasted Opportunity. How Much are You Missing?”

Learn How to Increase Enrollment, Sales and Profits WITHOUT Spending

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Dear School Leader,

When you get down to it, you have basically three resources at your disposal to drive your school’s success:

1. Money
2. People
3. Time

If you are like me, you want to get the very most out of your existing resources.

That means before you spend more money on marketing, you get the most out of your current budget; before hiring more people, you get your current staff working on the highest value activities; and before working harder, you make the best use of the time you already spend.

Make sense?

If so, I’d like to introduce you a business process that will enable you to get more out of your existing resources and help you find hundreds of thousands of dollars in lost opportunity.

It’s called the “Enrollment Management Scorecard” (EMScorecard™). There is nothing else like it in the education field. And we invented it.

The EMScorecard™ is a best-practices business scanning tool designed to uncover areas of untapped potential in your school — the money that you are “leaving on the table” through failings in your Enrollment Management processes. With it, we help you find proven methods of increasing enrollment, revenue and/or profit margins without having to spend more on advertising or extra staff.

We’ve found clients literally millions of dollars in untapped opportunity they had no idea were slipping through the cracks.

Profit Killers

The EMScorecard™ shows school owners and senior managers how to find the money that is already sitting fallow in their businesses, overlooked due to profit-killing actions.

What are profit killers? Typically…

-  Marketing money spent on high cost, low return tactics, while low cost, high return tactics are ignored

-  Admissions systems that work against the best interests of your school and admissions staff

-  Too much time spent refining things you already do well, while ignoring new opportunities that could lead to a quantum leap in performance improvement

-  Ignoring the small oversights that, if fixed, can add hundreds of thousands of dollars to your revenue

How the EMScorecard Works

The EMScorecard™ process is delivered by a Performance Improvement Coach in a virtual boardroom. Management and key staff are invited to participate in weekly meetings. During these sessions we:

- Conduct a thorough review of your current marketing, admissions and/or retention efforts to benchmark you against Industry Best Practices

- Explore and understand the ROI for all your efforts

- Implement low cost, high return marketing initiatives

- Review and implement tested admissions systems to increase lead-to-start conversions

- Conduct additional research to support or refute the findings in the process

At the end of the process you will have a thorough analysis and a detailed action plan to achieve improvement in your school. You will be able to identify where you are strong where you need improvement, and precisely how you will capture lost revenue and profit.

Project Outcomes

After going through the EMScorecard™ process, you will:

- Identify and organize a low cost, high return action plan that will create results not through additional spending, but through reorganizing existing activities for greater success
- Understand how you compare to the “best-of-the-best” in the industry through our proprietary Best Practices Scan so you can adopt proven practices that will lower lead costs and increase conversion rates
- Identify money being left on the table

Who is It For?

Our approach is ideal for Directors, VPs and Owners responsible for Admissions and/or Marketing who want to create a short-term lift in revenue without having to hire reps or buy more advertising.

Get a “EMScorecard™ Best Practices Review”

The first step is to get a “EMScorecard™ Best Practices Review” by one of the friendly and experienced Performance Improvement Coaches at Enrollment Resources. We will guide you through a Performance Improvement exercise that will help you identify practical, actionable activities you can do RIGHT AWAY to improve your business, creating immediate results. During that session we will be able to better your specific situation and determine if the EMPI process is right for you.

We promise to give you some good advice, regardless of whether you become a client.

To book your “EMScorecard™ Best Practices Review,” call us at 250-391-9494 to schedule a time to talk with an experienced Coach.

Sincerely,

Gregg Meiklejohn, Co-Founder
Enrollment Resources Inc.

PS: Download an EMScorecard™ Information Kit here.