“Mystery Shopping”

In the Age of Increased Regulatory Scrutiny
Are You Protected Against Non-Compliant Admissions Practices?

Learn How Admission Quality Assurance Research can help maintain regulatory standards and identify admissions opportunities

With Enrollment Resources’ Admissions Quality Assurance Research you get high quality research into the quality and compliance practices of your admissions department. As a result, high quality regulatory standards can be maintained and demonstrate to regulatory bodies by a comprehensive compliance management protocol anchored with a sound methodology. You’ll also identify opportunities for improvements by your Admissions team, resulting in increased enrollment.

You win both ways – protecting your school from inadvertent regulatory violations AND fine tuning your admissions performance. Think of it like “mystery shopping” on steroids.

How it works

Enrollment Resources conducts comprehensive admissions research program including:

1. First Point of Contact Analysis – identifies how your first responders such as calls centers, receptionists, after hours personnel, perform in terms of sales and compliance admissions key performance indicators, AND find how identify how Admissions Reps perform on the telephone
2. Exit Interviews – prospects that have completed an interview with an Admissions Rep and/or Financial Aid Officer are surveyed to determine their user experience, flagging non-compliant behavior as well as prospects that have “slipped through the cracks”
3. Internet Lead Response Analysis – ER shops you via your online marketing efforts (your website and even that of a lead providers), allowing you track call back lag times, identify prospects that are not responded to at all, and identify the behavior of third party lead providers, including the number of competitors “your” leads are resold to
4. (Optional) Onsite Campus Mystery Shop – When behavior is flagged outside of compliance requirements, ER will send in targeted ‘in person’ mystery shoppers per campus, corroborating or refuting compliance issue suspicions

To Learn More

Please contact Enrollment Resources at 250-391-9494 or go to www.enrollmentresources.com

Join the 5,000+ educators who have signed up for our free white paper – “Enrollment Secrets of Top Performing Schools” at www.enrollmentresources.com